Charlie Hebdo and the Mainstream Media Death Spiral

Charlie Hebdo and the Mainstream Media Death Spiral

The days are over where you could simply blast out a news release, do an interview with the local newspaper, and then sit back and wait for sales to increase. Technology has enabled audiences numerous alternatives for news and information and that trend will continue. Smart, experienced communicators know how to navigate the expanded field to deliver targeted messages and yield greater results for their clients.