Question: What do the photos above have in common?
Answer: They both should be captioned, “Move along folks, there’s nothing to see here.”
The Confederate battle flag has been in existence in some shape or form for 150 years. Whether or not it should be flown on public or government grounds or whether it is morally acceptable to own, sell or fly one has been debated and discussed and then some over that lengthy period.
Is American culture so lacking of depth that some loony craving his 15 minutes of dark fame can alter legislation and commerce overnight? Apparently.
Why is it we shake our heads and move on when we read about normally terrible things done by seemingly normal people? Yet an entire country displays concern and outrage and lawmakers mull legislation when the same terrible things are done by famous people? The simple, too easy answer is America has a double standard: One for normal people, another for public figures. But I don’t think it’s really that easy, so I have developed what I call “The Outrage Coefficient.”
For regular readers of our blog this is a recurring theme: Young practitioners in PR and marketing have great imagination, enthusiasm and energy – and our profession needs it. But there is simply no replacement for experienced, mature, adult leadership and supervision. If management ignores that voice of reason shame on them.
There are two ways businesses come into direct contact with their stakeholders – via their product or their personae. I pointedly remind clients their product is their responsibility. I’m not involved in the production process and I can’t make a bad product good by “doing the PR thing,” as a former client once put it.
When you are wrong, say you are wrong – As the NFL is the undeniable king of professional sports in the U.S., they can pretty much do as they please. In this case, however, two unrelated, by-the-book disciplinary procedures were linked in time and space – providing a stark comparison. It had to be one of those, “Oh duh. I get it,” moments when the commissioner of the NFL, Roger Goodell, heard the public outcry.