Lead With Business Plan; Support With Marketing

Lead With Business Plan; Support With Marketing

Few startups survive. That’s a fact. But if you want to increase your odds of survival, take the time to think through the nine key ares on the business model canvas – or at least develop a blueprint for your business that makes sense to you. Do this before you jump into the fun, sexy marketing stuff. You may just be one of the ones who makes it.

The Practical and PR Dilemmas of the Pitch Contest Fad

The Practical and PR Dilemmas of the Pitch Contest Fad

We’ve bred “serial pitchers” who hit every contest in the Southeast circuit from Nashville to Atlanta. They’ve honed their presentations to a high level, sound like the next big thing – and usually come away with some cash. But beyond a well-rehearsed pitch, they’ve got a weak product – one whose weaknesses are not readily exposed in a five-minute demo presentation.

Let’s Hear It For 2014, SC!

Let’s Hear It For 2014, SC!

The crash course in coding is pretty cool. We saw the “graduation” of more than two dozen old and young coders a few months ago. Watching the presentations we found it almost impossible to believe the zero-to-hero transformation these folks had achieved. Sally Kingston and her gang here in Charleston deserve a lot of credit – or a beer if you run into them out on the town.